Adidas paid $150 million for exclusive sponsorship of the 2012 Olympics.
— Dickie Bush 🚢 (@dickiebush) August 15, 2024
Everyone thought they had beaten Nike.
But then, Nike stole everything with one of the greatest marketing stunts in history:🧵 pic.twitter.com/KkNgcRwrk1
‘Table’ing’ extreme fan sentiment in Buffalo
https://www.the-sun.com/sport/16749547/nfl-buffalo-bills-new-highmark-stadium-broken-table